How To Handle “404 Errors”

Jeff Paul says in Shortcut to Internet Millions, this is a REAL secret. A 404 error is when somebody comes to your website and they either try to link to a page that’s no longer there, or maybe they mistyped something and the page isn’t available, and that’s when you get those ugly “page cannot be found” errors.

Jeff Paul thinks in Shortcut to Internet Millions, when people come to your site and they get those, the tendency is to just move on. They just think that there’s something wrong with the site, they may hit their back button and go back to the prior page and try something else, or they may just feel that the site that the page they were looking for is no longer available.